Your car is another excellent advertising tool. Traffic is an wonderful opportunity to promote your book. If your state has personalized license plates, find a way to put yourself or your book title on the plate. However, if this is impractical, find a company that makes personalized license plate holders. Mine is red with white lettering and has "Wake up with Red Wine For Breakfast" imprinted on the top line, and my web site on the bottom line. My license is a attention-getter and that's what I want -- as much as I can get..
Tags: marketing, promotion
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